Digital Advertising/PPC Specialist APPLY NOW

Marketing Team
Mon, Mar 06, 2023
Full time

BADINKA is a wicked fashion brand for alt gals turned on by festival, rave, kawaii & gothic fashion. Launched in 2014, currently we have a team of 20+ people and more than 200,000 fans across US and Europe have shown their love for the brand.

✮ We are looking for a PPC Specialist to implement, track and optimize our large-scale Facebook and Google campaigns. The perfect candidate has a data-driven, non-BS and whatever-it-takes work style and a few years of experience with Facebook ads and/or Google ads, preferably in the domain of international e-commerce.

Do consider applying for this position, if you are:

  • sick of working in an agency or as a freelancer and dealing with a never-ending stream of pushy clients
  • sick of trying to market unmarketable products
  • sick of small and boring projects that never scale



  • Create and manage PPC campaigns on Google Ads and Facebook Ads
  • Monitor and optimize campaign setup on a daily basis
  • Identify trends and patterns based on performance data
  • Proactively test new audiences, campaign structures, and creatives in pursuit of better ROI
  • Work closely with our graphic designers and copy-writers to ensure the quality of ad creatives
  • Work closely with our Senior PPC manager to assess campaign performance



  • Proven experience managing PPC campaigns on Google Ads and Facebook Ads
  • Good knowledge of Google Analytics
  • Strong focus on performance data analysis
  • Excellent computer literacy
  • Time management and team work skills
  • Visual design and copy-writing skills are NOT required



  • 1+ years of managing PPC campaigns on Google and/or Facebook
  • Experience working with international e-commerce projects is a huge plus
  • Experience working with Shopify is a plus



  • Competitive salary
  • Food vouchers & Multisport card
  • Professional growth in a collaborative company culture
  • Advanced product training in a fast-growing e-commerce business with a wide variety of marketing channels
  • Flexibility regarding home/office working after the onboarding process
  • Opportunity to also participate in projects related to email, affiliate and influencer marketing as well as UX/UI


If you think you are a good fit for this position and for our business, please send your CV by Mar 6th. Only short-listed candidates will be contacted and they will receive a set of written tasks. Final applicants will be invited to a face-to-face interview at our office in Sofia.

2023-03-06|||Sofia|||Marketing Team||||||3YgYe6Paqp1Jvms0|||FULL_TIME|||USD|||HOUR|||single||||||||||||false


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